RoPS Brand Film

Through hardship and toil, the brightest beacons are honed. Rovaniemi’s legendary football club RoPS has battled with setbacks over the past years, yet never admitting defeat. They did need a hand with their comeback campaign, and we at Flatlight wanted to help the local institution reach for the stars once more. We sharpened up their brand strategy and created a brand film that manifests their story and spirit – and celebrates the city we all love. https://www.rops.fi/